top of page
The Internal-External Matrix
Positons an organization's various divisions in a nine cell display.
On the x-axis of the matrix goes the IFE total weighted score and in the y-axis goes the EFE total weighted score.
In Healthy Style´s case, we are located in the V cell, which means we should be managed best with hold and maintain strategies: market penetration and product development.
The best strategy we can pursue from this two is product development, we will try to improve our service quality.
bottom of page